There have been changes to how CrowdFunders may raise money. On Thursday Sept 11 we discuss some of these changes with my guests Marlon Schulman, Brian Herskowitz and John Crye. Together these gentleman fave created a genre specific funding platform Horror Equity Fund to offer investment opportunity, real ownership and profit participation for investors.
Join Us as we record Live Thursday Sept 11, 2014 at 11aET, 10aCT 8aPT To Listen Click the BOLDED LINK BELOW:
Rex Sikes’ Movie Beat chats with Horror Equity Fund Founders Marlon Schulman, Brian Herskowitz, John Crye
Join Us Thursday September 11, 2014 for the show. The Chat Room is open when we record live. You can listen from the player or you can join chat room and ask questions from there.
Here is a Broad Overview of Horror Equity Fund, LLC
Horror Equity Fund LLC leads the industry in genre-specific funding solutions for horror-centric projects including films, ancillary rights exploitation and other horror-related projects. Amongst the numerous domains it owns, Horror Equity Fund LLC owns and operates HorrorEquityFund.com and FederationOfHorror.com.
HorrorEquityFund.com (HEF) is a portal platform that brings together Investors and Content Creators in a simple, transparent and compliant online ecosystem that provides a unique opportunity for all participants to share in the amazing profits often realized in the world of Horror entertainment.
Unlike “pre-sale” or donation-based crowdfunding platforms like Kickstarter, which solicit donations or contributions in return for a poster, download, or other consideration, Horror Projects presented through HEF offer real ownership and profit participation (an equitable interest) for its Investors.
From the registration and online submission of a new script, to the review, approval and packaging of the Project, to the presentation and sponsorship of a distributor, financier or studio, to the posting of the Project opportunity on HEF, HEF prepares, tracks and presents the best possibilities of each investment.
HEF’s project development process improves the chances for commercial success in the marketplace by actively developing projects with the Content Creator and leading professionals in the Industry. HEF works not only on fundability, but on the profitability of Projects.
Horror projects include: Transmedia market projects; Feature Films; TV Episodic(s); Graphic Novels; Motion Comics; Books; Library Utilization; Remakes; Videogames; Studio Financing and Joint Ventures; Collectible Toys; Live horror shows and tours, Smart Apps; or any other form of merchandising. Cutting edge TV programming, to be co-produced by HEF, is already being developed.
With its companion community site, Federation of Horror (which provides a social media marketing and investment “game preserve” created specifically for such purposes), HEF has been uniquely created to tap into the perennially high ROI Horror market and provide a robust vehicle for fans, professional creators and investors. Together, with promising Projects lining the shelves, they form a virtual “Supermarket of Horror™.”
“Investing in Horror doesn’t have to be a SCARY experience: Only the Project does.” ™
Bios of Leadership Team
Marlon Schulman – Founder, CEO
Marlon W. Schulman’s leadership in creating targeted, revenue-producing communities within the entertainment industry is enhanced by his intuition and passion. As an entrepreneurial producer and attorney, his specialty is the creation of diverse profit-driven entertainment products and services through innovatively conceived integration of proven strategies with new technologies.
He has successfully completed numerous and profitable entrepreneurial initiatives, both within major entertainment companies (Bandai Entertainment, Orion Pictures, AECG), as well as in his independent and partnership entities (Wednesday Morning Productions, Realbuzz Studios, Libertas Law Group). Those projects were created to serve de-centralized, under-served and in certain cases un-recognized interest groups, resulting in new audiences and on-going revenue centers.
Early recognition of voids in the marketplace is key to his approach. Before anime was widely recognized in the US, he formed an on-line, global community of avid fans with Anime Village for Bandai; with ground-breaking, value-reinforcement series of manga graphic novels, he addressed the otherwise-ignored concerns of young, mostly female, faith-based readers; by shepherding Opus 1 Music Library’s entry into new mobile technology, he led a generation-old business into the digital age.
His active strategic stance at the crossroads of new technology, law, business and the creative arts has led to the generation of hundreds of million of dollars in fresh revenue and the establishment of long-running revenue streams in the entertainment industry.
Brian Herskowitz is a veteran Hollywood producer, writer, and director of feature films, TV series and digital series. He is the author of the best-selling book, Process to Product: A Practical Guide to Screenwriting and is a faculty member at the Boston University of Los Angeles’ graduate degree program, Writer in Hollywood.
His TV credits include series writing for Blossom on NBC; HBO’s Tour of Duty; CBS’s Murder, She Wrote; and the syndicated series, Hercules. He co-wrote the FOX pilot, Mantic, with Seinfeld’s Jason Alexander and also line-directed the Candace Buschnell web series, The Broadroom, starring Jenny Garth, Jennifer Esposito and Talia Balsam.
Brian’s film credits include writing and directing the award-winning short, Odessa or Bust, starring Red Buttons, Jason Schwartzman and Jason Alexander and documentaries on domestic abuse victims, 1736: Somewhere To Turn, and hard economic times, Joanne. As producer, he recently finished principal photography on feature films by directors Allen Katz (M*A*S*H) and Susan Seidelman (Desperately Seeking Susan).
He is an active voice-over artist including hundreds of hours on the classic horror shows Buffy the Vampire Slayer and True Blood. He is currently directing and writing several HEF-supported projects including She Feeds, The Whangdoodle, and Creature Feature: The Movie Musical.
A fourth degree black belt in Judo, Brian is the 2014 National Master Champion in Judo and the 2013 Pan American Champion in Jujitsu. He lives in Los Angeles, is married to actress Gina Hecht (Mork and Mindy), and has two amazing daughters.
John Crye’s experience in the independent film industry combines a deep knowledge of story development, a keen understanding of production and a firm grasp on the realities of the marketplace. As a creative executive and producer, Crye has honed his skill for selecting quality content, shaping it to meet its greatest potential, and then helping it achieve success via fiscally responsible production, distribution and marketing methods.
Working with such independent film industry leaders as Newmarket Films, Exclusive Media and Wrekin Hill Entertainment, Crye has shepherded a body of work to the screen that reads like a roll-call of great indie cinema, including such films as MEMENTO, DONNIE DARKO, THE PRESTIGE, WHALE RIDER, MONSTER and THE PASSION OF THE CHRIST. In acquiring content at the pitch, script and finished film phases, Crye has developed a reputation for recognizing value in challenging and even controversial properties. This ability is matched only by his talent for introducing such content to audiences that are hungry for genuine, original entertainment. Crye’s pioneering use of targeted social marketing has consistently delivered successful theatrical and home video releases at a fraction of traditional print and advertising costs.
Outside of his work as an executive, Crye is also a founding member of the Horror collective known as Fewdio. With its seminal web series, “Nightmare House,” Fewdio became an unqualified success story, turning five victims of the 2008 WGA strike into cult heroes with over 3 million unique views and more than 50 festival and convention appearances. The name “Fewdio,” non-existent before the creation of the collective, has gone on to become one of the most popular meta-tags used by makers of Horror shorts on the web, guaranteeing thousands of views upon posting.
With over 18 years working on both sides of the camera and both sides of the negotiating table, John Crye has developed an invaluable insight into what makes independent film successful, artistically and financially.
Peter is a story analyst with fifteen years experience in both development and acquisitions for Buena Vista Motion Picture Group (Walt Disney Studios, Universal Pictures, Miramax & National Geographic Films.
He was story consultant on both (true story) ‘LONE SURVIVOR’ (Universal Pictures 2014) and (no story) ‘BATTLESHIP’ (Universal Pictures 2012) that was a high value lesson on what can go wrong with a marketing idea, make-it-up-as-you-go-along mega-movie disaster.
Prior to Disney, Peter survived twenty-five years of professional theater in New York as a Director, Script Doctor, Acting Teacher and Coach to celebrity and non-celebrity actors. He produced on Broadway in association with the Shubert Organization and directed in New York, Los Angeles, Paris and Rome and taught ‘acting for directors’ as adjunct faculty at the Tisch School, NYU Graduate School of Film & Television and the New School for Social Research.
In 1991, he brought then unknown writer/director QUENTIN TARANTINO and unknown producer LAWRENCE BENDER (A Band Apart) to HARVEY KEITEL for the making of ‘RESERVOIR DOGS’ and continued in an advisory capacity to the production through the start of principal photography.
Peter is a member of the Screen Editor’s Guild and the Actors Studio Playwright & Director Units in New York (Elia Kazan, Arthur Penn) and in Los Angeles (Mark Rydell, Martin Landau, Paul Mazursky).
He grew up in Fort Worth and was educated by St Mark’s School of Texas, Oberlin College, Syracuse University, Joseph Campbell (Manhattan seminars on Carl Jung ‘Symbols Of Transformation’, three years as a Military Historian to Fifth Corps US Army Europe and two total immersion trips to INDIA (1977,1979).
SO Join Us Thursday September 11, 2014 for the show. The Chat Room is open when we record live. You can listen from the player or you can join chat room and ask questions from there.
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